Birmingham Bin Strike: How ESB could help

As the dispute between refuse collectors and Birmingham City Council continues, we look at how ESB can help you communicate effectively with residents and businesses during times of crisis.

One area in which local authorities have often been criticised is their ability to communicate effectively with large groups of residents, businesses and other key stakeholders during times of crisis or change. As a company that has worked closely with local authorities for many years, we are aware of the challenges facing authorities when it comes to providing a cost-effective way of communicating quickly with their customers: Disparate, poorly connected systems of varying quality make it hard to establish a reliable and up to date customer database. Even many of the promises of the leading CRM systems have proven hard to realise, with many local authorities struggling to maintain GDPR-compliant customer data.

ESB has its roots firmly in local government – being the only service delivery platform of its kind that was developed entirely in the UK specifically for the local authority market.

Our Self-Service portal provides a fully GDPR-compliant mechanism for residents and businesses to interact with the Council online – including managing a full profile of communication options that provide the ability for the council to quickly and effectively communicate with targeted groups based on a variety of criteria. Modern communication methods such as e-mail and SMS are significantly cheaper and considerably more flexible than more traditional methods such as mailshots – and allow key pieces of information to be disseminated easily to large numbers of individuals.

If you would like to find out more about how the ESB platform is already helping local authorities take back control of their customer data, please get in touch here or e-mail hello@pentagull.co.uk.

Other news stories

London Borough of Bromley go-live with our industry leading HWRC Booking System
London Borough of Bromley go-live with our industry leading HWRC Booking System

With approximately 300,000 visitors annually, LBB determined that a booking system was necessary at Churchfields Road to manage traffic flow and visitor volumes

Blue Badge Management System Go-Live
Blue Badge Management System Go-Live

Here at Pentagull we are thrilled to announce our recent go live of our Blue Badge Management System for Staffordshire County Council.

Its that time of year where we like to give a gift!
Its that time of year where we like to give a gift!

This year, we have chosen to participate in Dunelm Mills' Delivering Joy Campaign again; find out more, including how to join in.

G-Cloud 14 Award
We are officially in G-Cloud 14

We are pleased to announce that we have been named as a supplier for the Crown Commercial Service’s (CCS) G-Cloud 14.

OUR ADVICE ON PASSWORDS
OUR ADVICE ON PASSWORDS

Strong password policies are essential for keeping organisations secure against various threats, including unauthorised access and hacking. However, we do not enforce regular password changes for multiple reasons.

Garden waste gets a new string to its bow
Garden waste gets a new string to its bow

We have added a new payment option to our garden waste service!